Variate Labs Interactive Facade

April 2011
by Miles Kemp and Justin Lui

An interactive video fa├žade was developed for creative agency Variate Labs in Los Angeles, when Justin Lui worked there. Existing street-facing windows were re-occupied with video projections running several types of content, including live Twitter streams, company project descriptions, and seasonal messages.

Content was organized to fit the existing two-story arrangement of windows, and was designed for two different scales; a more intimate scale at the sidewalk, and a larger more distant scale at the upper story. Multiple interaction modes would be available, including a flip-book mode where users could swipe between pages of content.

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